What online activism can learn from community organising

Online activism didn’t come out of nowhere. The methods and tactics of online activists — be they individuals or international nonprofits with hundreds of staff — are drawn on social change movements and community organizing strategies that have been tried, experimented with, failed, tweaked, and tried again, long before the Internet existed. Yet there’s often a disconnect between what’s seen as online activism — referred to as “slacktivism,” sometimes accurately but oftentimes sloppily — and community-based social change.